With the help of the Internet, mobile devices, and one previously unheard of idea, consumers and retailers have gained anytime, anywhere access to one another via online retail stores and e-commerce applications. The idea started to spread like wildfire when many retail businesses and manufacturers recognized all the amazing business opportunities brought to the surface by the new and evolving technology. In fact, Global e-commerce sales reached upwards of $1.5 trillion in 2014 being driven primarily by the growth of the emerging markets. That’s right, global e-commerce. It has literally never been easier to buy a product in China and have it delivered directly to your doorstep within a few days time. The opportunities truly are sky’s limit in the realm of e-commerce and online retail – pending laws and moral obedience, of course.
An online storefront holds all the same resources and inventory as a physical storefront but on a much more simplified, yet diverse playing field. Online storefronts offer consumers the ability to connect and interact with a business or their products at any given time depending upon their convenience. By 2017, 60% of all U.S. retail sales will involve the Internet in some way, either as a direct e-commerce transaction or as part of a shopper’s research on a laptop or mobile device, according to a new report by Forrester Research Inc. entitled “U.S. Cross-Channel Retail Forecast, 2012 To 2017.” Approximately 10.3% of total retail sales in the U.S. in five years will be online purchases, or $370 billion in web sales compared to $3.6 trillion in total retail sales.
Not only can BroCorp put your business as a whole on the Internet, we can also track and break down your customer base, build you a respectable brand identity, and make sure the consumers you want to reach, are in fact, reaching you and meeting your expectations.
Are you looking to turn online guests into real paying customers? Let's get the conversions started today.